Sun Life's Dragon Boat Yacht Experience

As the production house tasked with delivering the Sun Life VIP experience at the Stanley International Dragon Boat Championship, we worked closely with the Sun Life team to create an unforgettable day for their guests. We outfitted the chartered yacht with numerous branded elements to immerse attendees in the Sun Life brand. A custom photo backdrop, prominent window decals, and elevated seating areas adorned with the Sun Life logo ensured their corporate branding was visible throughout the vessel. Our team managed all logistics, from catering to AV equipment, to ensure a seamless experience for the VIPs as they enjoyed the thrilling dragon boat races from the comfort of the yacht. By integrating Sun Life's brand identity throughout the private yacht experience, we provided their guests with a uniquely engaging way to participate in the event.