Fubon Go 1 year anniversary

2024

Hong Kong

To celebrate the 1-year anniversary of Fubon Bank's popular Fubon Go app, we designed an engaging pop-up booth experience that invited customers to play and commemorate the milestone. At the booth, we set up several interactive digital zones where visitors could participate in fun, app-themed challenges and games. The digital activations allowed attendees to dynamically explore Fubon Go's features in a celebratory atmosphere. Our team curated the content and experiences to align with Fubon Go's branding, creating a cohesive and immersive environment that brought the app to life. The pop-up's festive ambiance and gamified elements encouraged widespread participation and social sharing, helping to further strengthen the Fubon Go community on its 1-year anniversary.